Communication strategies for users’ groups
Your users’ groups are more successful if you maintain good solid communication with all the members. Members of most groups want this contact to know what is going on, get updates, and most importantly to feel connected.
There are many ways to accomplish this, with email being a favorite. Emails however can be rejected by spam filtering, left unread, or refused by some members. There are a number of alternatives that may help to meet your users’ group needs.
If you are not yet keeping up communications with your membership in other ways, consider trying a Social Networking site first. Create a page there for your group, and then email the members so that they have a link to that page included in the contact. Members will enjoy the ease of this type of contact, and you can post photos, links and more, while allowing or denying others the opportunity to do the same. You can also make this page private and open only to those who are approved.
Using constant contact messaging is another alternative. You can blast out short messages to the members as needed and keep everyone in the loop.
If you don’t have a dedicated web page for your group, these are easier than ever to set up and maintain, and you can present an elaborate or a simple design that fits the nature of the group. A blog format works well too, and both the web page and the blog can usually be set up for free, and in just minutes.
Then it up to you to keep the lines of communication open.